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https://www.youtube.com/watch?v=rzL-vdQ3ObA In June 2014, the shampoo company Pantene aired a commercial called “Not Sorry.” The commercial opens with a typed question: “Why are women always apologizing?” It then shows women in a series of short clips saying “sorry” to men, even though the women have done nothing wrong. The message “Don’t be sorry… be strong and shine” appears on screen. […]

“Sorry, Not Sorry” – Transforming Apologies into Power Phrases

Stop Apologizing!

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