Artboard 3

Become a Member

Take the Free Passion & Purpose Challenge!


Join the Mastermind

STOP Saying These Phrases if Your Want to Grow Your Business

Watching Your Competition Won't Help You Grow

My Morning Routine for a Successful Workday

10 Business Tools to Transform your Productivity

podcast episodes

MOST downloaded


I'm Kelly - the founder of She Is Fierce! and your host on our blog featuring stories and wisdom from fierce women all over the world! 

Fierce Living

Entrepreneurs: Meet Jolie Gray and The Purpose Box

< back to blog home


A teacher by trade, I left the classroom in 2010 to stay home with my son. I began working from home managing marketing and social media for small businesses. Clients ebbed and flowed; I began falling in love with the social media connections aspect of it all.

Early in 2014, I started to feel God moving me toward something, but I didn’t know what. That July, as we were on our way home from a beach trip, I blurted out, “Purpose Box!” from the passenger seat. We fleshed it out on the way home, and by the time we pulled into our driveway, I had a logo, an email address, and an Instagram account.

That evening, I emailed several companies to see if they wanted to be part of #mailthatmatters. Friends and family were behind me, companies were ready to join in, and we were off to the races!

Purpose Box is a mail subscription box that contains for-purpose items (think the TOMS shoes model) and also has a featured purpose. All proceeds of each box are donated to the featured purpose.

It has been so incredible getting to know other business owners who are looking to give back with their products. My favorite emails are those that I get from people telling me they have changed a shopping habit or given back that day because of something they have seen via Purpose Box’s social media channels or in our boxes.

You can also find more information on The Purpose Box here.

Purpose Box


Jolie Gray Purpose Box HeadshotJolie Gray is a wife and mother striving to live every day loving Jesus and sharing His grace with others. She enjoys writing, reading, and coffee. All the coffee. She founded Purpose Box is 2014 and hasn’t looked back since. You can find her on Facebook, Instagram, her blog, or in the nearest Target.


Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.